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Dior Homme Launches a Limited-Edition BMX and Sneakers at Sole DXB

Dior Homme BMX bike

Dior Homme BMX bike

Dior Homme is launching their own limited-edition BMX bike – in collaboration with French manufacturer Bogarde – at this week’s Sole DXB event.

While the bike will be recognizable to anyone with an interest in BMX as the cult model that came out in the early Nineties, Dior says that the chromed finish of this exclusive design will also reflect the Dior Homme codes with touches of black and red, as well as the bee design engraved on the handles.

Made in France by Bogarde there are 70 numbered Dior Homme BMX bike releases and this will be the first in a series of three exclusive designs. Kris Van Assche — Dior Homme’s Artistic Director — had put a teaser on his Instagram at the end of October saying this was coming, but for those in the region looking to get hands on with one of the bikes, Sole DXB will be your first opportunity.

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Dior Homme is also using the Sole DXB event in Dubai as a platform to launch their latest B01 sneakers.

Dior Homme BMX bike

Created in black calfskin, with red lining and laces and a white rubber sole, these were inspired by the original German design created by the Dassler brothers in 1936 and worn by African American athlete Jesse Owens at Berlin Olympic Games, where Owens famously won four gold medals under the gaze of an infuriated German Reich Chancellor Adolf Hitler.

Dior Homme BMX bike

Updated for the 21st century, this streamlined, athletic shoe has been modernized with both aesthetic and structural innovations, from the lightly quilted tongue to a new Italian rubber composite “memory” sole designed for lightness and comfort. Original details include the suede toe cap and a contrast heel panel, whilst the cotton laces, the embossed Christian Dior bee, and a perforated stripe add to this shoe’s vintage appeal with a fresh, sportswear spirit.

Both products will be available at the Dior Homme Sole DXB pop up on 8th and 9th of December.

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