Very active in the nautical world through sailing events—namely Les Voiles de Saint Barth Richard Mille—and the development of watches designed specifically for regattas, Richard Mille has dived into a new journey with the Monaco Yacht Show.
Over four days, the waters glimmered with an array of yachts, all set to welcome the nec plus ultra event of the year. Official sponsor of what will now be a multi-year partnership, Richard Mille set the hour for this awaited occasion.
Since its foundation in 1991, the Monaco Yacht Show has been dedicated to promoting creative excellence in the world of superyachts. Over a hundred superyachts found their way at Port Hercule for the 2022 edition for the big moment.
This partnership highlights the fusion between the two worlds of watchmaking and yachting, and the values they share. “This long-term contract reflects our shared commitment towards building a solid, trusting and long-lasting relationship between our two brands. We intend to accompany our customers on a journey filled with ultra-luxurious experiences, by immersing them in the world of yachting and by helping them discover Richard Mille’s characteristic avant-garde approach to luxury watchmaking,” says Gaëlle Tallarida, managing director of Monaco Yacht Show. In fact, luxury watchmaking and yachting are synonymous with excellence and technological skill, incredible creativity and craftsmanship, and the importance of innovative design and tailor-made experiences. “Richard Mille is known for rewriting the rules of modern watchmaking; we use centuries-old tradition and craftsmanship and marry it with 21st-century technology to push the boundaries, ensure excellence, and deliver unrivalled innovation both technically and through material development and utilisation,” says Peter Harrison, CEO of Richard Mille EMEA.
Among the new additions to this year’s edition is the Sustainability Hub: a new exhibition area welcoming companies that specialize in technology aimed at reducing the environmental footprint of superyachts. Along with that, the 2022 edition also featured an upgraded Dockside Area, and a relocated Sailing Yacht Area at the protected inner side of Quai l’Hirondelle, and a doubling of the size of the Yacht Design & Innovation Hub, which includes a new 100sqm conference area at Virage Louis Chiron. The three themed areas were introduced last year as part of the organizers’ three-year revamp.
Despite all the novelties and new spaces, it was the stunning superyachts and megayachts in the water that were the show’s major attractions, with the 115m Ahpo Lürssen shining the brightest of them all. Also there for viewing this time were the 90m Phoenix II (2010), 61m Marguerite (2004) and 46m Lucy III (1992).